Beyonce Signs $50 Million Pepsi Deal
Beyonce has revealed more info on her new Pepsi partnership. According to The New York Times, Bey signed the new deal for $50 million and it will include the superstar appearing in a new TV ad, promotional appearances and her likeness will be displayed on limited edition soda cans. Pepsi will also sponsor her upcoming world tour and the will invest in some of the singer's creative projects. Bey told the publication, "Pepsi embraces creativity and understands that artists evolve. As a businesswoman, this allows me to work with a lifestyle brand with no compromise and without sacrificing my creativity."